OLAY X JOJIE LLOREN



In 1952, a chemist set out to create a moisturizer that would meet his wife’s requirements. It was from this first collaboration that Olay was born. Since then, Olay has helped women all over the world look and feel their Best Beautiful every day. Olay continues to innovate around the world - not only through breakthrough skin care but also through a better shopping experience for women.
To continue giving Filipinas a beautiful shopping experience, Olay announces its first collaboration with top Filipino designer Jojie Lloren and its latest skin diagnostic tool, the Olay Beauty Imaging Device.

Olay understands that skin care can be complex and intimidating. Committed to effective yet easy skin care, Olay was the first in the Philippines to have Beauty Consultants, who aim to help Filipinas find the perfect skin care product for them. 

Olay Brand Manager Arthur Pena shares, “At Olay, we believe in making every woman look and feel beautiful. This is true for women who use and represent Olay.  Olay Beauty Consultants are an important part of Filipinas’ shopping experience, so it is equally important to us that they are confident and feel beautiful.”

To achieve this, Olay launches its collaboration with Jojie Lloren for the exclusive collection designed for the Olay Beauty Consultants. Arthur adds, “Olay is very excited to partner with Jojie Lloren, who is known for his minimalist and elegant designs. His impeccably tailored designs are the perfect complement to a beauty that stands the test of the time.”

The first collection for the Olay Beauty Consultants consists of a black coat dress with a silk obi-style belt in Olay’s signature gold, a sophisticated look that enhances the skin care shopping experience for Filipinas. 

Beyond this designer collaboration, Olay is also equipping its Beauty Consultants with the latest in skin care diagnostics, the Olay Beauty Imaging Device (BID). More compact and precise, the Olay BID will compare the skin conditions of the shopper against a wide database of over 2,000 subjects. Using the skin probe in key areas that first show signs of skin aging, the skin condition is assessed across five dimensions: skin moisture, pigmentation, skin texture, skin tone and wrinkles. Based on the results, Olay Beauty Consultants then recommend a skin care regimen tailored to these needs.
As one of the leading skin care brands in the world, Olay continues to make women look and feel beautiful every day through quality products and experiences. 

Reveal your #BestBeautiful by visiting your nearest Olay Beauty Consultant.








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